Are data and measurement overrated?
Design and market trends operate in cycles – what was popular in the 1980s will most likely resurface (watch out for those acid wash jeans!). The latest trend concerns big data and measurement. How...
View ArticleClik here to view.
What is the correct mobile strategy?
Wearing a suit not required while using a mobile device. Luke Wroblewski, author of “Mobile First,” makes the case that all Web sites should be designed for mobile before any other device or screen....
View Article30 for 30: Lessons on life on a birthday milestone
Last week, I turned 30. Holy crap. Needless to say, I haven’t figured out much. However, I’ve learned enough to build a goofy list of tips to share. Here goes! 1. You can only have so many passions....
View ArticleClik here to view.
Focus and self-questioning: What we can learn from the replacement refs
By now, everything is back to normal for the NFL fan. The full-time refs returned for their first full weekend of the season. No longer will nationwide media outlets waste valuable time with...
View ArticleClik here to view.
What happened to my big-screen TV?
The big-screen, flat-panel television: an in-home entertainment game changer. More pixels and high-definition signals created amazing, high-quality images for television shows and movies. These TVs...
View ArticleClik here to view.
Burst the bubble: discover something new
At last week’s UnPanel at FutureM, the topic of discovery dominated the conversation. In a marketing world with strong social ties, folks shared their thoughts on today’s discovery tools –...
View ArticleThe Design of Voting
We can fly a man to the moon, but we can’t design an effective ballot. What gives? It’s amazing to know that we, as American citizens, cast votes to elect our officials; however, it’s equally...
View ArticleAin’t nobody fresher than my click
“If you’re constantly tweaking and tailoring your website for natural search success, doesn’t it also stand to reason that this diminished focus on your website’s users creates an environment that...
View ArticleClik here to view.
Focus is happiness – what I learned from Ikea
Ikea prides itself on “functional home furnishing products,” building a massive business and in-store experience in the United States since 1985. Some of its most successful products include storage...
View ArticleClik here to view.
Congratulations graduate! Here’s why I won’t hire you
At HB, over the past 14 years, we have received thousands of resumes from new college graduates. Too many had the background to make the cut or at least garner a second interview. But disastrous...
View ArticleClik here to view.
Google Glass and PR Superpowers
“Super Boy” by Lunchbox PhotographyI often lie awake at night thinking, “What one superpower would make us PR practitioners better at what we do?” What if we could fly between a meeting in New York...
View ArticleClik here to view.
Communications Lessons from a Sigur Ros Concert
If you missed Sigur Ros on tour this month, boy did you miss out! In the last week this internationally famous rock band from Iceland headlined at Madison Square Garden and the Agganis Area, wowing...
View ArticleClik here to view.
Elevating Design
An Event Apart describes itself as “the conference for people who make web sites,” but this year it could have been “the conference that stresses and elevates the value of designers.” The two-day...
View ArticleClik here to view.
Long live long form
With every cyclical web trend, there’s an equal and opposite re-trend. The latest: publishers, entertainers, and content creators diving full force into long-form content… and mobile and design have a...
View ArticleClik here to view.
Designing Fox’s Super Bowl Broadcast: Go Big!
The network broadcasting the Super Bowl has the unenviable task of delivering a flawless game presentation. Last night, Fox needed to deliver a broadcast for both football junkies and those simply...
View ArticleWhat I learned at An Event Apart
This week, I attended An Event Apart Boston with fellow HBers Ian and Adam. The event helps bring together folks who make websites – from designers, to developers, UI practitioners, and everyone in...
View ArticleClik here to view.
Gut versus data – the eternal question
I used to be a math geek. When I was a grade school and high school student, I displayed advanced behaviors with regards to numbers and their interrelationships. I nearly attended a technical...
View ArticleClik here to view.
“Who’s gonna pay for what’s inside my brain?” A chat with Matthew Gustavsen
The HB Interview Series re-introduces HB employees to our audiences. Here, we’ll learn about the lives of each HBer, how they landed in their current career trajectory and their thoughts on the...
View Article