Ain’t nobody fresher than my click
“If you’re constantly tweaking and tailoring your website for natural search success, doesn’t it also stand to reason that this diminished focus on your website’s users creates an environment that...
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Focus is happiness – what I learned from Ikea
Ikea prides itself on “functional home furnishing products,” building a massive business and in-store experience in the United States since 1985. Some of its most successful products include storage...
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Google Glass and PR Superpowers
“Super Boy” by Lunchbox PhotographyI often lie awake at night thinking, “What one superpower would make us PR practitioners better at what we do?” What if we could fly between a meeting in New York...
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Communications Lessons from a Sigur Ros Concert
If you missed Sigur Ros on tour this month, boy did you miss out! In the last week this internationally famous rock band from Iceland headlined at Madison Square Garden and the Agganis Area, wowing...
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Elevating Design
An Event Apart describes itself as “the conference for people who make web sites,” but this year it could have been “the conference that stresses and elevates the value of designers.” The two-day...
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Long live long form
With every cyclical web trend, there’s an equal and opposite re-trend. The latest: publishers, entertainers, and content creators diving full force into long-form content… and mobile and design have a...
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Designing Fox’s Super Bowl Broadcast: Go Big!
The network broadcasting the Super Bowl has the unenviable task of delivering a flawless game presentation. Last night, Fox needed to deliver a broadcast for both football junkies and those simply...
View ArticleWhat I learned at An Event Apart
This week, I attended An Event Apart Boston with fellow HBers Ian and Adam. The event helps bring together folks who make websites – from designers, to developers, UI practitioners, and everyone in...
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Gut versus data – the eternal question
I used to be a math geek. When I was a grade school and high school student, I displayed advanced behaviors with regards to numbers and their interrelationships. I nearly attended a technical...
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“Who’s gonna pay for what’s inside my brain?” A chat with Matthew Gustavsen
The HB Interview Series re-introduces HB employees to our audiences. Here, we’ll learn about the lives of each HBer, how they landed in their current career trajectory and their thoughts on the...
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